Pure Indian Foods
Hing Asafoetida Powder
Hing Asafoetida Powder
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We offer 2 hing products:
- Green Label
- Blue Label (Batch-Tested Gluten-Free)
Both of these products have exactly the same ingredients in the same ratios. The only difference is that Blue Label is batch-tested gluten-free and the Green Label is not tested.
Hing is made from the dried resin of a giant fennel-family plant. It is essential to Indian cooking and pleasantly aromatic and pungent raw. It becomes mellow and garlicky when cooked in ghee. Hing is a wild-crafted product and organic certification is not available. Other spices are cultivated by farmers and go through the organic certificate process. This really is the best and most aromatic hing that you can buy. IT IS VERY POTENT! USE ONLY A PINCH. This raw hing powder is 8-10 times stronger than most compound hing powder sold in grocery stores.
Country of Origin: India
Ingredients
Ingredients
Asafoetida (Hing), edible gum from acacia trees. Absolutely nothing else added.
Nutritional info
Nutritional info
Frequently Asked Questions
Frequently Asked Questions
What is a Best By Date?
A Best By Date is NOT an expiration date. A Best By Date serves as a "suggestion" for when a product will be of best flavor or quality. It is not a purchase or safety date. We sell products past their Best By date for a minimal discount. This offers you savings on a product which is still safe and usable for a long time. Best By Dates on USDA.gov
Ghee Questions
General Questions
Order Related Questions
Shipping
Shipping
READ OUR FULL SHIPPING POLICY HERE
CONTINENTAL USA
Orders over $125 qualify for a flat rate of $9.99. This applies to the Continental USA outside of Northeast region. This does not include Alaska or Hawaii.
ONLY NORTHEAST USA
Orders over $75 qualify for a flat rate of $5.99. This applies ONLY to the Northeastern part of the United States, including CT, DE, DC, ME, MD, MA, NH, NJ, NY, PA, RI, VT, VA.
WHAT IS YOUR HANDLING TIME?
Pure Indian Foods orders are processed, shipped, and delivered on business days: Monday-Friday (excluding weekends and major holidays). Please allow 2-4 business days for processing depending on product availability and order volume.
HOW LONG IS TRANSIT TIME
USA: On average, 5-10 business days.
Canada: On average, 6-10 business days, but sometimes longer to get through customs.
International: We do not have an estimated time for other countries.
INTERNATIONAL ORDERS:
International orders outside the USA may attract additional customs, taxes and duties upon entry to your country; this is the responsibility of the customer. If the package is refused by your country's customs department and it it sent back to us, the shipping cost will be non-refundable. Please be aware, there may be delays.
DO YOU OFFER LOCAL PICK UP?
We are online-only.
Return Policy
Return Policy
We want our customers to be satisfied with the quality of our products. If a product is damaged during shipping or you are unhappy with the product, simply let us know within 14 days after delivery, and we will try to resolve the situation to your satisfaction in a way that is fair to both parties. We are a small company and try to do our best for each situation. Please contact us if you have any questions prior to purchasing.
NOT SATISFIED?
If you receive the order and you are not satisfied with it, you can return the merchandise in original packaging within 14 days along with the receipt. Once we receive your package, we will refund the amount charged of the items returned. Unfortunately, we cannot refund the shipping costs, unless the product is damaged or defective.
ORDER REFUSED
If you refuse the order or if the carrier was not able to deliver it, we will give full refund less the shipping charges.
INCORRECT ADDRESS
If the shipping address that you supply is found to be incomplete or incorrect then you are responsible for the additional charges imposed by the shipping company for correcting the address.
RETURNED TO SENDER / UNDELIVERABLE
If we send you a shipment and it gets returned back to us as it was undeliverable to the address provided, we will refund the amount you had paid for the products only. Unfortunately, we cannot refund the shipping cost. We offer the option to reship the same order to an alternative address for an additional shipping fee.
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Green Label, Three Sizes Available:
• 20g ($0.60/g)
• 85g ($0.55/g) - Family Size: This is the best option if you use hing everyday. Please note that hing will lose its aroma over time once you open the bottle. See if 20g x 6 is a better option for you.
• 20g - 6 pack ($0.50/g) - Great option if you use in small quantity but want to save by purchasing multiple bottles.
CONTAINS: No gluten ingredients. Processed in a facility that also handles gluten-containing ingredients.

Blue Label, Two Sizes Available:
• 20g ($0.70/g)
• 20g - 6 pack ($0.60/g) - Great option if you use in small quantity but want to save by purchasing multiple bottles.
Hing is made from the dried resin of a giant fennel-family plant. It is essential to Indian cooking and pleasantly aromatic and pungent raw. It becomes mellow and garlicky when cooked in ghee. Hing is a wild-crafted product and organic certification is not available. Other spices are cultivated by farmers and go through the organic certificate process. This really is the best and most aromatic hing that you can buy. IT IS VERY POTENT! USE ONLY A PINCH. This raw hing powder is 8-10 times stronger than most compound hing powder sold in grocery stores.
INGREDIENTS: Asafoetida (Hing), edible gum. Absolutely nothing else added.
Our pure aromatic raw hing contains only the minimum amount of edible gum (Gum arabic) to make an easy-to-use powder. Edible gum is the hardened sap of acacia trees.
No anti-caking agents added. Lumps may form, which is natural and normal.
Species: Ferula assa-foetida
Other names: A Wei, Asafétida, Ase Fétide, Assant, Crotte du Diable, Devil's Dung, Ferula Asafoetida, Ferula Assa Foetida, Ferula assa-foetida, Ferula foetida, Ferula pseudalliacea, Ferula rubricaulis, Férule, Férule Persique, Food of the Gods, Fum, Giant Fennel, Heeng.
Read more about hing...

This is a picture of me with the package of hing in the back of my van. As soon as I heard our hing had arrived at Newark airport, I drove straight there to pick it up. I was so excited, I couldn't wait for the delivery truck. Just got it myself!! It smelled SOOOO GOOD without even opening the package!
I really love hing. I have fond memories of growing up in India, where my mother would give a tadka of hing in ghee (sauté hing in ghee) and add it to the food she prepared. The whole kitchen would be filled with a beautiful aroma.
She wouldn’t have to “text” family members to come for the meal; everyone just rushed to the kitchen right away. However, the terrible quality of Hing available in the U.S. market shocked me. I started my search for a good quality hing. It took me several years and multiple international trips, after which I discovered this lovely fragrant hing. It is up to 10x stronger than other compound hing powders found in the market. You need to use only a pinch.
This hing powder reminds me of my childhood memories and all the hearty meals that my mom prepared for our family. Give it a try and let me know how you liked it. If you love hing like I do, then this is the hing powder that you have been looking for.
Your foodie friend,
Sandeep Agarwal, Herbalist

Fun Facts about Hing
- Hing comes from the resin of giant fennel. The sap is extracted from the stems and root, which then hardens into a brownish-yellow sap.
- Hing by itself is bitter and musky. However, that all changes as soon as it is heated in a fat, such as ghee, where it immediately mellows into a full-bodied pleasant savory flavor. It blends well with a variety of aromatic dishes, hinting at the presence of fragrantly sautéed leeks, onions, shallots and garlic.
- Hing is said to convey both medicinal and culinary benefits.
- Hing has a distinct highly pungent smell when raw, which some people love and some people hate.
- Hing is an essential ingredient in Southern Indian vegetarian cooking, and an ideal substitute for onion and garlic. This is especially good news for anyone following a restricted diet for IBS, such as a Low FODMAP diet in which onions and garlic are restricted.
Devil's Dung or God's Food?
Perhaps no other food has caused such controversy when it comes to loving or hating the pungent smell of raw hing. Raw hing has been called both "Devil's Dung" due to the strong smell and "God's Food" because it's so good for you. Numerous studies have been done on the benefits of this spice!
In English, it is called both "hing" and "asafoetida." Asa is a Latinized form of the Persian word azā, which means "resin." The Latin foetidus means "smelling, fetid."
Even though there is all this talk about how bad hing smells, I guarantee you ours is the most aromatic, pleasant hing you've ever smelled. I can say this with confidence because it's the most aromatic, pleasant hing I have personally ever smelled, and I've smelled a LOT of hing!
When I found this hing, I just knew I had to bring it back for you, so you could enjoy it, too! Enjoy!
~ Sandeep
Cooking with Hing
- Simply mix a pinch of hing with 1 tsp of ghee, olive oil, or sesame oil; sauté and add to cooked grains, legumes, or vegetables.
- Traditionally, hing has been used as a digestive aid, added to legumes (beans and peas) and gas-producing vegetables as an anti-flatulent. Add a bit to a large pot of beans or lentils when cooking.
- Combine a pinch of hing powder with 1 TBSP ghee in a saucepan. Sauté a colorful variety of broccoli, cauliflower, carrots, zucchini or yellow squash. Season with salt and pepper.
- Combine a pinch of hing powder with 1 TBSP ghee in a saucepan. Sauté leafy greens such as kale, collards, chard or spinach. Add curry powder and a splash of coconut milk.
- Scramble eggs with a pinch of hing and pure ghee or butter. Add any other vegetables you want.
- Combine a pinch of hing powder with 1 TBSP ghee and 1 tsp curry powder, and cook for a few seconds. Add grains such as millet or rice. Fry just a moment, then add broth or water and cook as normal.
- In a saucepan, heat cooked chickpeas in a mixture of ghee and a pinch of hing. Add spices to taste such as salt, pepper, curry powder, turmeric, cumin and coriander. Serve over rice or quinoa.
- Stir a little hing and ghee into favorite onion-and-garlic-free pasta sauce for delicious, IBS-friendly marinara sauce.
- Add a little hing and turmeric to sautéed ground meat when making chili, Sloppy Joes, or spaghetti with meat sauce.
Customer Reviews
"Wow! It makes the mass market brands taste like sawdust!"
KP from New York
"What a smell! Delicious and not mixed with cumin or other fillers."
Els-Nathalie Van Turnhout from Kissimmee, FL
"A tiny bit goes a long ways. Very strong and powerful."
Shawna B. from Vancouver, WA

Hi! I'm Sandeep.
I travel to India, Asia, South America, and Europe to bring you back some of the most pristine, pure, organic clean ingredients in the world. All the products you'll find here at Pure Indian Foods are ones that me and my family use personally.
My family has been making ghee since 1889. Today, my wife, Nalini (aka "The Ghee Lady"), carries on this tradition. She still makes all the ghee and tightens every jar by hand.
We are passionate about bringing you traditional and nourishing foods. It's our labor of love and service to human-kind. Thank you for supporting our small family business.