Media Coverage

Pocket Farms, "Recap: Slow Food’s Winter Farmers Market in Princeton", January 23, 2010

The New York Times, "Ghee, Indian-Style Butter, With a Kick", July 20, 2010

Acres USA, "Beyond Butter, Discovering Ghee", September 2010

The Times of India, March 21, 2011

Tathaastu Magazine's Review, Sep-Oct 2010, Vol. 4 No. 5

Colorado Springs Gazette, November 1, 2011

The Globe and Mail, "OMGhee: Is this clarified butter good or what?", July 24, 2012

Paleo Magazine, "Review: Pure Indian Foods", August 7, 2012

Baltimore Magazine, December 2012

New Jersey Monthly, "Power to the Pantry: Jersey-Made Products Abound", April 2013

Princeton Packet, "It's like buttah!", March 25, 2013

The Star-Ledger: "Gutsy Gourmet: Chewing the fat - oil and animal fat alternatives", September 25, 2013

New York Post: "Ghee food product built on an old idea", March 9, 2014

Details: "Eat Butter, Lose Weight", May, 2014

THE BOX: "THE SKINNY ON FATS. Naturally occurring fats are embraced by the Paleo diet, but some are better for you than others.", May/June, 2014

THE BOX: "Fueled By Oiled Coffee. Fatten up your morning cup of joe to enhance your fat-burning efforts.", March, 2015

American Herbalist Guild: "Turmeric Superghee wins best product award", November 2015

Forbes Life India: "A brief history of ghee in the US", November-December, 2015

Telegraph India: "GHEE WHIZ!" June, 2016

Interviews, Blogs, and Podcasts

The Food Chain, "Organic ghee from grass-fed cows", February 20, 2009

Green Fertility, "Grassfed Ghee/butter is delicious and healthy", December 1, 2009

Glutton for Life, "Ghee Whiz", January 31, 2010

EatsButter's Blog, "Ghee, it’s nice to meet you", March 24, 2010

HeyMonicaB, "Ghee-Licious Flavors!!", April 18, 2010

Being Conformed, "Tasteful Tweaks", June 29, 2010

LivingMaxwell, "Organic NYC – A Recap of the 2010 Fancy Food Show", July 6, 2010

NJ Spice, "Local Ghee", July 24, 2010

Affairs of Living, "Spicy Niter Kibbeh", August 7, 2010

Monica Bhide, "Once upon a story: Organic Ghee and Organic Spiced Ghee", September 14, 2010

Nourishing Creations, "Brilliant Yellow Grass-fed Ghee from Pure Indian Foods", May 23, 2011

Princeton Eats, "Grass Can Make You Smarter (…and it’s not what you think)", September 14, 2011

Interview with Melissa Hartwig at Whole9, November, 2011

Interview with Beverly Meyer, December, 2014

Press Releases

Pure India Foods Receives Prestigious Kautilya Award for Excellence in Ayurvedic Business, December 7, 2012

American Herbalist Guild Honors Pure India Foods in Product Innovation, January 14, 2013

Pure Indian Foods Supports Community Education through Service to Rutgers University Students, March 8, 2013

Demeter® certified Biodynamic® Products Now Available at, March 29, 2013

Pure Indian Foods Introduces PRIMALFAT™ Coconut Ghee, May 17, 2013

Pure Indian Foods Introduces Coffee++™, Oct 2, 2014

Pure Indian Foods’ Coffee++™ Receives Whole30® Paleo Approval, March 5, 2015